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College and Athletics
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The Admission Process – About the Institution or Student?
I recently read a statement asserting the admission process is about the institution and not the student. Thinking more about this, I...
Mar 15, 20244 min read
Trends and Trajectory within Intercollegiate Athletics
It’s been a while since I wrote on the topic of intercollegiate athletics – and when I last did, I focused more on the student-athlete...
Feb 15, 20243 min read
Academic Packaging Facilitating Value Proposition
I recently participated in a session with a colleague on higher education marketing and a series of questions were asked about the value...
Jan 15, 20243 min read
Holiday Reading Reviews – “Hidden Potential” and “Master of Change”
I read two amazing books this past month. “Hidden Potential” by Adam Grant (who has become one of my favorite authors) and “Master of...
Dec 15, 20234 min read
Addressing Transfer Student Enrollment
Last month I tried to tackle the concept of graduate enrollment and different approaches to achieve enrollment growth. Taking on a...
Nov 15, 20233 min read
Addressing Graduate Enrollment
Having worked at three institutions in the graduate space and seeing the various ways graduate enrollment is organized – or actually not...
Oct 14, 20234 min read
Thoughts on the High Tuition – High Discount Model for Private Higher Education
So two thoughts on the high tuition – high discount (the percent of financial aid awarded as a proportion of tuition) model for private...
Sep 16, 20234 min read
The Drop Off and Moving On
So the day came and went. The day I dropped my oldest kid off at college. She was ready. I was ready. Or so I thought. I knew it would...
Aug 18, 20234 min read
Failed Leadership
Volumes have been written about successful and effective leadership. I even wrote on the topic. So is failed leadership an oxymoron? ...
Jul 17, 20233 min read
The Example We Set
I used to ask when interviewing someone, “what’s a good leader to you?” Over half the time, the answer I received was, “someone who sets...
Jun 16, 20234 min read
Transitioning Stop Outs and Facilitating Engagement
Given the gloom and doom demographic projections for traditional college going-age students, and as traditional four-year institutions...
May 15, 20233 min read
The Opportunity Cost of College
Recently I attended a conference where a reporter questioned the value of higher education relative to the level of student indebtedness...
Apr 17, 20233 min read
Strategic Enrollment Planning
Throughout my career, I experienced strategic enrollment planning managed in multiple ways. At some institutions, the process is...
Mar 17, 20234 min read
Approaches to the Great Resignation
COVID-19 changed the way we work. One of my higher education mentors, Perry Robinson, used to say, “in higher education what we cannot...
Feb 17, 20233 min read
Operationalizing a Strategic Plan
Literature abounds on the topic of strategic planning. Why it is important, why it is not, how to make strategic planning documents more...
Jan 17, 20233 min read
Defining Higher Education Market Position and Being Real in the Space
So this post is a little wonky, or in my lingo – a little nerdy. Guilty as charged. As part of my dissertation work, I developed a...
Dec 16, 20223 min read
Enrolling Higher Achieving Students (at little additional expense)
Having been affiliated with nearly 10 institutions over the course of my higher education career, one theme that has been consistent at...
Nov 14, 20223 min read
The Balancing Act – Kid 2
While I have written more about my older daughter (kid 1) as she was knee deep in the college athletic recruiting process, my now 9th...
Oct 17, 20223 min read
End of the Athletic Recruiting Journey – Kid 1
So over the course of the past year, what I have written, dabbled in and out of the college athletic recruiting process for my daughter. ...
Sep 19, 20224 min read
Overcoming Adversity
Everyone faces challenges and setbacks. How you respond to them is what makes you competitive. I recently read Jay Billas’ book...
Aug 15, 20223 min read
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